Howler Brothers: Function, Style, and a Little Weirdness
Howler Brothers is an Austin, Texas brand that lives in the lane between surf, fishing, and Western wear, and it refuses to pick just one. The gear is designed by people who actually spend their days outside, with prints that have a sense of humor and construction that takes a beating. More people land on our site searching for Howler than for any other brand we carry.
Here's what Howler does best, how to pick your first piece, and where to get it in Arizona.
Snapshirts: The Signature
If Howler is famous for one thing, it's the pearl-snap shirt. Western bones, breathable fabrics, and embroidery or prints that are loud in exactly the right amount: a roadrunner here, a lightning bolt there. They work at a fish camp and a nice-enough dinner, which is the whole trick. It's the piece the brand built its name on, and the one we'd hand you first.
Flannels and Layers
Howler's flannels and quilted layers carry the same DNA into cold weather: sturdy fabrics, useful pockets, colors that don't look like everyone else's fall lineup. In Arizona terms, this is Flagstaff-winter and desert-night gear, the layers this state actually needs more than people admit.
The Hats
Howler Brothers hats are how a lot of guys discover the brand, and they're built with the same obsessiveness. Many run a dark underbrim that cuts glare. Minor-sounding, until you're squinting at the water or driving west into an Arizona sunset. The mesh backs use quick-dry blends that handle sweat instead of turning crusty, brims bend to your shape and stay there, and crowns come in medium (modern, low-profile) or tall (vintage foam-dome). Crown height changes the look more than most guys expect — worth trying both.
Shorts, Pants, and the Rest
The deeper catalog of cord shorts, tech shirts, boardshorts, and work-adjacent pants follows the same rule: gear you can actually move in that doesn't look technical. If you fish, hike, or just sweat through Arizona summers, the quick-dry stuff earns its keep.
One Thing to Know: Seasonal Drops
Howler works in seasonal drops, spring and fall being the big ones, and sold-out styles usually don't come back. Around here the popular pieces sell through well before the season ends. If you find something you like in your size, that's the whole decision. New arrivals hit the Howler collection first.
Shop the look
Shop Howler Brothers at Rooster Bus →If Howler's western-surf lane is your thing but you want a different flavor, Seager leans harder western, and Katin is the original California surf heritage.
Howler Brothers FAQ
Where can I buy Howler Brothers in Arizona?
Rooster Bus carries Howler Brothers at our Old Town Scottsdale and downtown Flagstaff stores, and online with shipping from Arizona.
What is Howler Brothers known for?
Pearl-snap shirts with personality first and foremost, plus flannels, trucker hats, and outdoor gear that blends surf, fishing, and Western wear. The brand is based in Austin, Texas.
Are Howler Brothers hats good for fishing?
That's what they're designed around: dark underbrims to cut water glare, quick-dry mesh, and brims you can shape to block sun where you need it. Most are adjustable snapbacks, so they fit nearly everyone.
How often does Howler Brothers restock?
Seasonal drops, with spring and fall the big ones. Sold-out styles usually don't return, so don't sit on a piece you like.